Our Digital Marketing Services
Content Marketing Strategy:
We offer assistance with the entire content marketing process, starting with strategy:
Content Strategy Development
Content Inventory & Audits
Editorial Calendar Development
Competitive Content Analysis
Crafting and distributing valuable, relevant and consistent content to your customers so that they genuinely want to read it and not because they have to. This creative act at Olive is like no other in the industry wherein the stories will delight your customers and make powerful memories.
We consider 'Content Marketing Success' or in other words ‘Engagement’ comes from a brand’s strength in making an emotional connection and reaching the right people to connect with. Everything else is just an extension. We take this as the foundation and use brand behavior combined with a modern content strategy to reach your customers on their own terms.
The always-on consumer is present everywhere and even the most inactive ones leaves no scope of being entirely passive. This scenario demands more content, more real-time content across more channels with greater flexibility.
Our marketing tools and mediums cover all bases to give your story the foundation it deserves. From small details to the larger picture, Olive is well-enabled to handle your rich- content and the consumer acumen that your story requires.
We create a solid base for your consumers to live this immersive experience whenever and wherever they are present in their journey. Below is a list of content formats which we work upon to provide engaging experiences.
Search Engine Optimization (SEO)
Every industry, business and audience group is different and that’s why the 'one-strategy-fits-all’ solution to improve internet visibility is a misconception. As part of our comprehensive SEO services, we perform in-depth target audience and competition analysis to optimize your Google Ranking. As an expert digital marketing agency we also help businesses whose websites are penalized by search-engines.
We identify the right keywords that resonate with your audience and publish relevant content that takes you directly to them. Our experts then leverage search engine algorithms to boost your visibility in the search results. To further solidify your brand's search rankings, we continuously track, analyze and optimize your website's performance.
Social Media Marketing Services
Businesses that aren't making use of social media to connect with their target audience across different platforms are doing themselves a huge disservice. From increasing brand awareness, growing the audience base to ultimately boosting the bottom line social media marketing has matured into a powerful tool for business growth.
With plenty of social networks around, it's crucial that businesses identify the platforms that give them the best chance of success. At PANEOTECH, we help them achieve that. Our experts deploy a tailored and performance-driven social media marketing strategy to drive qualified leads and sales to our clients' businesses.
Email Marketing Services
Every successful business includes email marketing in its digital marketing strategy. It remains one of the proven methods to increase repeated visitors, higher conversion rates, more referrals, upsells and high lifetime customer value. But it requires a smart email marketing campaign to achieve these results.
At PANEOTECH we are experts of email marketing services. We assist our clients in managing and optimizing monthly newsletters, marketing automation, event reminders, re-marketing, promotional emails, and referral programs. This allows them to build a robust sales process for every single customer. The end result is an increased ROI for all ‘top of funnel’ traffic generating channels.
Online Reputation Management (ORM)
Without good online reputation management, turning leads into loyal customers is a difficult task. After all, there's always a clear correlation between your credibility and business’ bottom line. For that reason online reputation management forms a critical part of any digital marketing strategy.
At FATbit, we deploy a custom and well-tested ORM strategies to build brand awareness and credibility through trustworthy positive reviews. Our experts stay vigilant about any negative reviews that can be damaging to our client's reputation and take necessary measures to restore trust and positivity.